E-Newsletters
Delivering targeted content and calls to action to organizational audiences.
Increasing engagement.
At the Society to Improve Diagnosis in Medicine (SIDM), I oversaw project management, content development, technical build, and re-branding of a general audience bi-montly newsletter, transitioning from PDF to completely HTML.
Call to action.
In a collaborative effort, I worked with internal staff to establish a monthly newsletter to engage the organization’s 60+ member Coalition to Improve Diagnosis, highlighting member activities and offering connections to help others implement action items.
Targeted audience.
During my time at The Electrochemical Society (ECS), I was charged with developing and creating content for a weekly newsletter based member needs.